Building Your Brand a Voice

Building Your Brand a Voice

A voice is necessary to your businesses brand, it helps to complete the vision that you want to convey. What’s a voice? We’re not talking about the vibrations of the vocal chords, we’re talking about branding. A brand holds your vision, your values, and your voice....
Is it Time for a Change?

Is it Time for a Change?

Let’s be honest, no one likes change… Unless it’s your idea. Change is scary, but mostly it’s uncomfortable. It changes your position and you have to figure out your position as a leader. However, change is also necessary. Sometimes you need to...
Cookie Cutter Branding

Cookie Cutter Branding

Jury’s out, are they good or bad? I know cookie cutters mean cookies, delicious and fantastic right? But do they work? Cons Cookie cutters set up an expectation where everyone doesn’t fit the mold. It’s the mindset that your business should have so...
Take a Leap

Take a Leap

You remember it right? The first time at the pool after the cold, potentially icy winter. The air is warm, but the water is cold, and the quickest way to acclimate to drastic temperature change is to JUMP! If you’re anything like me, you went to jump, took a...
Just Focus

Just Focus

Focus is the hidden ingredient in excellence – Daniel Goleman Focus is essential. Without being able to prioritize and manage well, we miss success. To be honest, 2016 has brought even bigger dreams and goals than its predecessor. My to do list, attempting...